Théo Hénusse

Who is speaking

A consultant who builds what he advises.

Théo Hénusse leads the consulting, the method and the optimisation for answer engines. He delegates neither the analysis nor the engineering: the house’s own websites, their measurements and their markup are built by him, and serve as the proving ground before any recommendation reaches a client.

Before HENUSSE, he worked on assignment at Google in London, from late 2018 to early 2019, as a data expert on an R&D project: a data collection run end to end, then support for two sister teams, one building a self-serve sign-up and collection flow with real-time statistics, the other in Paris assembling and editing datasets. That is where a conviction took shape that now runs through the house: a measurement is only worth what can be said about how it was produced.

Verifiable references

What one click can verify.

• english-performance.com, realfrench.co and nicolehenusse.be: three properties he develops, one of which, realfrench.co, is published with its dated citation reading on the Examples and evidence page.
• The HENUSSE Barometer: the measurement protocol applied to the house’s own name, zeros included, under the Honest Measurement Charter he wrote.
• The Journal: every article is signed, dated, sourced and marked up under his name.
• Distinctions and archives: the musical chapter, records included: the international Higher Diploma scholarship of 2014, sponsored by Total Guitar Magazine and Gibson, and his year at ICMP in London.

Théo is also the co-author, with Nicole, of two illustrated books: Our Species Appropriate Diet: Tiger’s Mystery in Lionland (2023) and The Truth About Our Plates: Tigrette & Lionard Tales (2025), written together and drawn by Nicole alone, published under her maiden name, Nicole Au Yeung. His author page gathers them.